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Dealer Profile Overview

The Dealer Profile page provides a complete view of a dealership’s activity, performance, and engagement history. It includes contact details, inventory KPIs, sales trends, and direct access to quoting tools — all in one workspace.

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Dealer Header & Global Controls

Dealer Identity Header

Displays the dealership’s name, address, phone, and website.

  • User Action: Click the phone number to call or click the website link to open in a new tab.

  • Note: Contact details are pulled directly from the dealer’s CRM record.

Status Pill

Shows the current CRM status (e.g., Active, Prospect, Ignore).

  • User Action: Click to change status if permissions allow.

  • Note: Updates sync to the CRM automatically.

+ Manage List

Adds or removes the dealer from lists used for reporting or targeting.

  • User Action: Click → select list(s) → Save.

  • Note: Changes appear instantly in Manage → Lists.

Primary Contact & Suggested Contacts

Shows the main contact for the dealership and recommended alternatives.

  • User Action: Click Suggested Contacts to view related people or Add Contact to create a new one.

  • Note: Suggested contacts are generated from previous interactions and public data enrichment.

View Rates (Beta)

Opens the dealer’s rate quoting workspace to review eligible coverages for their vehicles.

  • User Action: Click View Rates to open.

  • Note: If accessed from Inventory, the current VIN context carries over.

Share Menu

Generates a public link or PDF summary for dealer sharing.

  • User Action: Click Share → choose a share option.

  • Note: Share activity is tracked under Page Views analytics.


Tabs Navigation

Profile / Inventory / Activity Tabs

Switch between high-level views of dealer performance.

  • Profile: KPIs, charts, and distribution breakdowns.

  • Inventory: Current and sold vehicle tables.

  • Activity: Tasks and notes related to this dealer.


Profile Tab

KPI Tiles

  • Total Inventory: Count of active units.

  • Avg. Price: Average list price for current inventory.

  • Avg. Days on Lot: Mean time vehicles remain unsold.

  • 30-Day Turnover Rate: Percentage of inventory sold in the past 30 days.

Each tile includes hover tooltips showing calculation details and trend deltas.


Engagement & Reputation

Dealership Health

Displays Google rating, review count, years in business, and recent reviews.

  • User Action: Click the Google icon to open the listing or leave an internal comment on the card.


Inventory & Sales Charts

Listed Inventory (Area Chart): Trend of active inventory count over time.

Total Inventory Sold (Line Chart): Shows sales history and forecasts.

Sales by Category (Stacked Bars): View sales by make, body type, or region.

Used Percent to Market (Table/Chart): Displays pricing distribution relative to the market.

Users can hover for data, toggle views, or leave comments on any chart.


Mix & Distribution

  • Inventory Breakdown by Make Region (Donut): Displays brand origin mix (Asian, Domestic, European).

  • Mileage Distribution: Shows vehicle counts and average days on lot per mileage range.

  • Pricing Distribution: Groups inventory by price ranges for easy comparison.


Recency & Velocity

  • Added Inventory (Last 7 Days): Recently added vehicles.

  • Highest Selling: Top-selling models and their sales-to-inventory ratio.


Activity Tab

The Activity tab tracks all CRM activity related to the dealership.

  • Tasks Panel: Create and manage follow-up items (calls, emails, meetings).

  • Notes Panel: Add or view conversation logs and updates.

All entries sync automatically to the Manage module.


Layout & Comments

  • Comment Buttons: Add internal comments to specific cards.

  • Add Tiles / Edit Layout: Customize dashboard layout or add KPI tiles.

  • Range Select: Adjust time periods (30 / 90 days).

  • Table / Chart Toggle: Switch visualization type per card.


Tips

  • Use Comments to leave context for teammates.

  • Use View Rates for quoting directly from the profile.

  • Tabs are deep-linkable via URL for faster navigation.